A collection of nonprofit tips, ideas, and fundraising resources by nonprofit strategy experts.

Get advice from nonprofit strategy experts, see the latest in fundraising news and best practices, and read case studies of your peers’ programs. Browse a growing resource library of how-to guides, templates, and case studies.

  • Video

    Vodcast Episode 7: Smoother Online Donation Processes with Romain Stanley

    Vodcast Episode 7: Smoother Online Donation Processes with Romain Stanley

    Watch the Vodcast

  • Video

    Vodcast Episode 6: Clues it's Time for a New CRM with Maureen Wallbeoff

    Vodcast Episode 6: Clues it's Time for a New CRM with Maureen Wallbeoff

    Watch the Vodcast

  • Guides

    Two people review information together on a computer.

    Now is the Moment to Grow Your Planned Giving Program

    Read

  • Video

    Vodcast Episode 5: Improving the Donor Experience with Chris Rempert

    Vodcast Episode 5: Improving the Donor Experience with Chris Rempert

    Watch the Vodcast

  • Video

    Vodcast Episode 4: Building Digital Relationships with Hannah Leigh-Brown

    Vodcast Episode 4: Building Digital Relationships with Hannah Leigh-Brown

    Watch the Vodcast

  • Video

    Vodcast Episode 3: Multi-Channel Donor Outreach with Melissa Wyers

    Vodcast Episode 3: Multi-Channel Donor Outreach with Melissa Wyers

    Watch the Vodcast

  • Video

    Vodcast Episode 2: Optimized Reporting with Rob Winikates

    Vodcast Episode 2: Optimized Reporting with Rob Winikates

    Watch the Vodcast

  • Guides

    Two volunteers hold a turtle.

    Foundations of Nonprofit Supporter Targeting

    Read

  • Case Studies

    woman making calls on ipad

    The Romero Institute Gets Out the Native American Vote with EveryAction

    Read

  • Video

    Vodcast Episode 1: Omni-Channel Fundraising with Mike Liddell

    Vodcast Episode 1: Omni-Channel Fundraising with Mike Liddell

    Watch the Vodcast

  • Webinars

    A teacher shows students how to count.

    Webinar: Small Changes, Big Impact: Online Fundraising in 2021

    Watch

  • Guides

    A piece of direct mail next to an online donation form that matches it.

    Multi-Channel Fundraising Program Management

    Read

  • Guides

    An infographic of a workflow.

    The Nonprofit Guide to Automation: How to Use Automation to Improve Fundraising Efforts and Advance Your Mission

    Read

  • Webinars

    Image of laptop displaying data visualization

    Webinar: Data and Donors: #GivingTuesday & Year End AMA with M+R

    Watch

  • Webinars

    Image of a calendar on the month of August

    Webinar: Sustainer Growth and Retention (Without Hiring More Staff)

    Watch

  • Webinars

    Image of hand pointing to laptop screen

    Webinar: 5 Digital Techniques to Move Your Supporters to Action

    Watch

  • Webinars

    Picture of woman holding a megaphone

    Webinar: Communicate Through It: How to Fundraise in Ongoing Crises

    Watch

  • Webinars

    Plants sprouting

    Webinar: How to Use #GivingTuesday to Grow Your Sustainers

    Watch

  • Webinars

    Red chair sticking out in a stadium filled with green chairs

    Webinar: Stand Out From the Crowd: Tactics for Getting Noticed During Giving Season

    Watch

  • Case Studies

    Circular view of sky

    EveryAction Case Study

    Read

  • Case Studies

    A person is typing at a laptop with a stethoscope nearby.

    How a Healthcare Organization used DonorTrends to Find More Monthly Donors

    Read

  • Case Studies

    Laptop with analytic visuals on the screen

    How an Environmental Organization used DonorTrends to Secure Planned Gifts

    Read

  • Case Studies

    Computer mouse

    The Impact of One-Click Donation Forms on Email Fundraising

    Read

  • Case Studies

    Bird flying in mountains

    How the National Audubon Society Took Flight with EveryAction

    Read

  • Guides

    A person is seated and looking outside a window.

    Your Guide to a Successful #GivingTuesday and Year-End 2020: Strategies and Tools for Fall Fundraising in Uncertain Times

    Read

  • Webinars

    A finger points to a laptop screen.

    Webinar: 5 Digital Techniques to Move Your Supporters to Action

    Watch

  • Guides

    An image of two people sitting down, one using their laptop and another writing in a notepad.

    Resource Library: Nonprofits and COVID-19

    Read

  • Webinars

    Hardware and circuitry.

    Webinar: Switching Tech During a Crisis

    Watch

  • Webinars

    Man is pointing at a sticky note on a whiteboard.

    Webinar: Just in Time: Tactics for #GivingTuesdayNow

    Watch

  • Webinars

    Abstract image of connections representing data.

    Webinar: DonorTrends: Uncovering New Revenue in your Database

    Watch

  • Webinars

    Woman wearing a mask holds her fist to her head in a display of stress.

    Webinar: Keeping Supporters Engaged When Crisis Is the New Normal

    Watch

  • Research

    Perspective of a road moving forward

    Client Story: How Anera Made the Switch to EveryAction

    Read

  • Research

    Camera lens focused on horizon

    Client Story: How The American Foundation for the Blind Uses EveryAction Donation Forms to Increase Accessibility and Fundraising

    Read

  • Research

    Professional holds pen against sheet of paper.

    Client Story: How The Wilderness Society Uses Testing to Grow Online Revenue at Year-End and Year-Round

    Read

  • Research

    laptop with graph

    2019 Email Deliverability Study

    Download

  • Templates

    person holding calendar at January

    2020 Nonprofit Conference Calendar

    Download

  • Guides

    watercolor drawings of website layouts

    Give Your Year-End Program a Digital Facelift

    Download

  • Guides

    newspaper with graphs

    Fundraising During Economic Uncertainty

    Download

  • Guides

    white robot with black blank screen face

    The Nonprofit Guide to AI

    Download

  • Guides

    photo of Amazon Echo Dot

    A Nonprofit's Guide to Voice Command Fundraising

    Download

  • Guides

    Map with pins in it and money around it

    Nonprofit's Guide to Working with Donors Outside the U.S.

    Download

  • Guides

    person holding wallet open near laptop screen

    The Impact of One-Click Donation Forms on Email Fundraising

    Download

  • Guides

    person writing checklist on book

    Last-Minute Year-End Checklist

    Download

  • Guides

    hands with phone and graphs on paper

    The Nonprofit Annual Report Guide

    Download

  • Guides

    group of hands huddled together

    Building a Thriving Nonprofit Volunteer Program

    Download

  • Guides

    laptop computer on glass-top table

    The Complete Guide to Using Testing to Increase Digital Engagement

    Download

  • Templates

    person using iMac

    The 5 Most Important Email Templates for Nonprofits

    Download

  • Research

    black, brown, and white bird standing on person right hand

    Audubon Case Study

    Download

  • Guides

    phone with lights in the background

    A Nonprofit's Guide to Increasing Digital Engagement

    Download

  • Webinars

    [Webinar] Raise More Money with Better Mobile Optimization

    [Webinar] Raise More Money with Better Mobile Optimization

    Watch

  • Webinars

    [Webinar] What Nonprofits Can Learn From the Corporate World

    [Webinar] What Nonprofits Can Learn From the Corporate World

    Watch

  • Guides

    Giving Tuesday 2019: Your Ultimate Guide to Success

    Giving Tuesday 2019: Your Ultimate Guide to Success

    Download

  • Guides

    The Future of Donor Acquisition: Best Practices for Managing Digital Ads

    The Future of Donor Acquisition: Best Practices for Managing Digital Ads

    Download

  • Guides

    A Nonprofit's Guide to Data Security

    A Nonprofit's Guide to Data Security

    Download

  • Guides

    person typing on laptop

    Best Practices: Nonprofit Mobile Fundraising Campaigns

    Download

  • Guides

    two women looking at a laptop

    Attracting and Managing Gifts From Donor Advised Funds

    Download

  • Guides

    hands typing on laptop

    Digital Advocacy Campaign Guide

    Download

  • Guides

    hand holding phone with social media metrics

    Nonprofit Guide to Hacking Social Media

    Download

  • Guides

    papers and highlighters with iphone

    A Nonprofit's Guide to Advanced Monthly Fundraising

    Download

  • Guides

    pen and ruler on paper with graph

    A Nonprofit's Guide to Faster, Easier, and More Effective Reporting in 2019

    Download

  • Webinars

    Webinar

    [First Look] EveryAction's Membership Tools

    Watch

  • Guides

    A Nonprofit's Guide to Successful Year-End Fundraising

    A Nonprofit's Guide to Successful Year-End Fundraising

    Download

  • Guides

    The Complete Guide to Using Testing to Increase Digital Engagement

    The Complete Guide to Using Testing to Increase Digital Engagement

    Download

  • Guides

    A Nonprofit’s Guide to Nonpartisan Civic Engagement Campaigns

    A Nonprofit’s Guide to Nonpartisan Civic Engagement Campaigns

    Download

  • Guides

    A Nonprofit’s Guide to Annual Giving Campaigns that Rock

    A Nonprofit’s Guide to Annual Giving Campaigns that Rock

    Download

  • Guides

    A Nonprofit's Guide to Improving Digital Engagement

    A Nonprofit's Guide to Improving Digital Engagement

    Download

  • Guides

    A Nonprofit’s Guide to Building a Successful Monthly Giving Program

    A Nonprofit’s Guide to Building a Successful Monthly Giving Program

    Download

  • Guides

    MiniVANual

    The MiniVANual

    Download

  • Templates

    Nonprofit Fundraising Strategic Plan Template

    Nonprofit Fundraising Strategic Plan Template

    Download

  • Guides

    5 Tips for Better Fundraising Emails

    5 Tips for Better Fundraising Emails

    Download

  • Templates

    Nonprofit Website Redesign Checklist

    Nonprofit Website Redesign Checklist

    Download

  • Research

    12 Best Nonprofit Donation Page Examples

    12 Best Nonprofit Donation Page Examples

    Download

  • Research

    2018 Email Deliverability Study

    2018 Email Deliverability Study

    Download

  • Guides

    The Nonprofit’s Guide to A Successful Development Program

    The Nonprofit’s Guide to A Successful Development Program

    Download

  • Guides

    The Ultimate Nonprofit CRM Shopping Guide

    The Ultimate Nonprofit CRM Shopping Guide

    Download

  • Templates

    Evaluating and Comparing Nonprofit Software Vendors

    Evaluating and Comparing Nonprofit Software Vendors

    Download

  • Guides

    Planned Giving Guide

    Planned Giving Guide

    Download

  • Guides

    Next Level Nonprofit Donor Retention & Renewals

    Next Level Nonprofit Donor Retention & Renewals

    Download

  • Webinars

    [Webinar] Better Donor Engagement with Multi-Channel Marketing Automation

    [Webinar] Better Donor Engagement with Multi-Channel Marketing Automation

    Watch

  • Webinars

    [Webinar] Better Donor Engagement with Multi-Channel Marketing Automation

    [Webinar] Better Donor Engagement with Multi-Channel Marketing Automation

    Watch

  • Webinars

    [Webinar] The Digital Fundraising Trends that will Shape 2019

    [Webinar] The Digital Fundraising Trends that will Shape 2019

    Watch

  • Webinars

    [Webinar] Metrics that Matter: The Numbers to Help You Raise More Money in 2019

    [Webinar] Metrics that Matter: The Numbers to Help You Raise More Money in 2019

    Watch

  • Webinars

    [Webinar] How to Jump Start Your Planned Giving Program during Year-End

    [Webinar] How to Jump Start Your Planned Giving Program during Year-End

    Watch

  • Webinars

    [Webinar] Save Time and Raise More Money with Fundraising Automation

    [Webinar] Save Time and Raise More Money with Fundraising Automation

    Watch

  • Webinars

    [Webinar] Raise More Money by Building Better Major Donor Relationships

    [Webinar] Raise More Money by Building Better Major Donor Relationships

    Watch

  • Webinars

    [WEBINAR] When Nonprofits and Politics Intersect

    [WEBINAR] When Nonprofits and Politics Intersect

    Watch

  • Guides

    A Nonprofit's Guide to Advanced Monthly Fundraising

    A Nonprofit's Guide to Advanced Monthly Fundraising

    Download

  • Guides

    A Nonprofit's Guide to Faster, Easier, and More Effective Reporting in 2019

    A Nonprofit's Guide to Faster, Easier, and More Effective Reporting in 2019

    Download

  • Guides

     How Technology Will Shape the Nonprofit Sector in 2019

    How Technology Will Shape the Nonprofit Sector in 2019

    Download

  • Templates

    RFP Template

    RFP Template

    Download

  • Guides

    Digital Accessibility for Nonprofits

    Digital Accessibility for Nonprofits

    Download

  • Guides

    How Technology and Automation are Reshaping the Donor Journey

    How Technology and Automation are Reshaping the Donor Journey

    Download

  • Guides

    Corporate Business Practices

    Corporate Business Practices that Nonprofits Should Be Replicating for Good

    Download

  • Research

    Email Deliverability

    2019 Email Deliverability Study

    Download

  • Templates

    2018 Wall Calendary

    2018 Best Nonprofit Conferences Calendar

    Read More