Engaging with supporters in meaningful, actionable ways is key to building long-term loyalty to your organization. We asked our friend Hannah Leigh-Brown at Interactive Strategies, how nonprofits can connect more deeply with their audiences by using surveys to ask the right questions at the right time.
The NonProfit Times has reported that the 2020 Combined Federal Campaign raised a total of almost $83.6 million—nearly 90 percent of which was raised online. That figure “represents monetary contributions of nearly $81.6 million and a value of $2 million in volunteer hours.” Here's what nonprofits should take away from this announcement.
Nonprofits have a lot to be excited about: our friends at M+R last week released their new set of 2021 Benchmarks. These annual benchmarks track trends in forward-thinking nonprofits’ marketing and fundraising work. This year, many of the findings connect back to the three keystones of 2020: the pandemic, racial justice protests, and the presidential election.
Targeting donors in sophisticated ways can help your development team fundraise even more efficiently. Here's how you can use your online and offline data to inform your team’s strategic decisions.
Adopting a new CRM is a great opportunity for nonprofits to create more efficiency as they pursue their missions. Here's what our friend Charlotte Kresse, one half of Raise HECK, says organizations should do to prepare staff—the real power behind the work—for this type of change, in order to get the most value out of their investment and make a deeper impact.
Knowing that major donors had given generously in 2020, many nonprofits began this year questioning whether that pattern would continue as we entered 2021. A new study predicts nonprofits can continue to unlock major gifts this year—here are the strategies nonprofits need to act on these findings.
Nonprofits of all sizes want to spend more time advancing their mission and less time administering technology. Our friend Sally Heaven, one half of Raise HECK, knows that feeling. Here’s how one of her own experiences with inefficient systems has led her to help nonprofits adopt unified systems that help them do more in less time.
We have big news! EveryAction announced today that we have acquired GiveGab, the market leader in hosting “Giving Day” nonprofit fundraising campaigns. EveryAction is now the fastest-growing and second-largest nonprofit software provider, with nearly 400 employees and annual revenues nearing $100M. GiveGab is the fifth acquisition that EveryAction has made since 2018, following the acquisitions of ActionKit, BSD Tools, DonorTrends, and Mobilize.
The NonProfit Times on April 1 reported that a new study on 2021 nonprofit technology trends revealed how nonprofits currently use technology and what kinds of support they want from their tools in order to help them advance their missions more efficiently – both “in and out of the context of the pandemic.” Here's what they said.
A smooth, efficient online donation process will help more donors complete their gifts to your nonprofit, which will help you raise the funds you need to advance your mission. We asked EveryAction Client Services Specialist Romain Stanley for some of the top tactics we’ve seen organizations use to make their online giving experience more efficient.
A new report from the Women’s Philanthropy Institute at the Lilly Family School of Philanthropy reveals new data for the first time in 15 years about gender breakdowns in giving decisions among couples. Here's what it tells us.
Development teams know that targeting the right supporters, with the right message, at the right time creates better engagement and helps you raise more for your mission – without a surging workload. When getting started with powerful targeting, here are your first steps.
Technology should make your nonprofit's work more efficient, but how do you know if yours is still meeting your needs? We asked our friend Maureen Wallbeoff what clues signal it might be time for a change.
The Fundraising Effectiveness Project (FEP) in early March released a report documenting a 10.6 percent boost in giving for 2020, as compared to 2019. Here's how DonorTrends Chief Analyst and FEP Vice Chair Ben Miller interprets this data.
This week's tragic shootings in Atlanta, GA took the lives of eight people, six of whom were of Asian descent and seven of whom were women. Today, we’re recognizing organizations whose work centers and supports Asian American and Pacific Islander (AAPI) women and their communities.
The Chronicle of Philanthropy in early March published an analysis of a new report from Candid and the Center for Disaster Philanthropy on recent increases in pandemic- and racial justice-driven funding to nonprofits. Nonprofits now wonder how those increases in funding will change over the remainder of 2021.
What are some simple ways nonprofits can improve their donors’ experience? We asked Chris Rempert, Senior Digital Fundraising Manager at Interactive Strategies, about how nonprofits can improve the digital giving experience for your supporters.
The Chronicle of Philanthropy reported on Monday – International Women’s Day – that Google.org, the wing of Google dedicated to philanthropy, has issued “a global $25 million challenge for nonprofits and social entrepreneurs working to empower women and girls economically.”
Nonprofits know that the most effective fundraising campaigns are multi-channel. Here's how to start planning your next multi-channel campaign, based on revenue predictions from your different donor subgroups.
The NonProfit Times has published two articles, each featuring a report that details some amazing fundraising and advocacy growth in recent years by two important social justice organizations and EveryAction clients: Black Lives Matter and RAICES.
