Targeted Email

A Powerful Email Solution for Nonprofits of All Sizes.

Run a smarter, integrated email program using our easy-to-use visual editor and powerful A/B multivariate testing tool. Raise more money and drive more action from your emails with integrated one-click donations and advocacy actions.

Trusted By

Drive More Action & Maximize Your Impact.

Empower your supporters to take action quickly and easily.

One-Click Donations

Include a donation link in your email to supporters and take advantage of EveryAction's one-click donations and credit card autofill across EveryAction's massive FastAction network. FastAction allows supporters that have saved credit card information to automatically submit to a donation page, dramatically increasing fundraising potential.

Conditional Content

Save time and build highly-personalized emails using conditional content. Conditional content allows you to use if then statements and create dynamic ask strings, taking advantage of the rich data you have on each supporter and customizing messaging based on their individual profile.

Multivariate Testing

Increase your impact each time you press send. Our A-J multivariate testing suite is easy-to-use, and allows for up to ten tests to ensure maximum control and effectiveness.

Highest Deliverability Rates

EveryAction has one of the highest inbox placements among competitors and provides all clients with a dedicated deliverability expert, who works with your organization to ensure your message reaches your supporters.

Email Builder

Target Your Audience + Track Engagement

Use sophisticated techniques to segment your audience and deliver the right messages to the right people.


Take advantage of both offline and online data points to create highly personalized emails that target donors based on their previous giving history.

Email Series

Create a more educated and engaged supporter group with Email Series. Design an automated series of emails to help welcome subscribers, turn one-time donors into sustainers, or reengage inactive subscribers.


Create hyperlinks in your email using Smartlinks. Pre-fill known form fields (e.g. first name, last name, city, zip, etc.) and target your ask based on largest gift or a targeted amount.

Comprehensive Statistics

Know what’s working and what’s not working with our email statistics dashboard and advanced reporting tools to track and analyze email performance.

Mobile Responsive

Take advantage of our out-of-the-box templates or easily design your own - either way, the end result will be beautiful, responsive emails that can viewed on any device.

Targeted Email Test Feature